Smart Angel 西松屋

NISHIMATSUYA 西松屋 is Japan's biggest baby store chain, currently it has 1050 stores throughout Japan.  Since 1955, it has been providing Japanese mothers and babies with safe, secure and comfortable products, including diapers, milk powder, weaning supplies, sanitary products, bedroom items, baby cars, car seats, chairs, rugs, walkers, shoes, and toys, as well as baby & kids clothing and maternity clothes. Some of these products are marketed under its private ”Smart Angel” and ”Elfin Doll’’ brands.

NISHIMATSUYA 西松屋 presently has about 200 manufacturing facilities in Japan and abroad, all of which use a consistent framework that coordinates marketing research, design, product planning, production, and efficient quality control and shipping. All of its products (whether made in Japan or in other countries) meet the highest standards of quality control for products.